LA Times Talks With Cameron

August 26, 2010

There’s an interesting article about James Cameron in the LA Times here that mentions Tolkien, Roddenberry, and Lucas. (That was enough to get my attention!) In short, James Cameron doesn’t want his Avatar world to be “one and done” and wants it to live on like Middle-earth and the Star Trek and Star Wars universes. Of note, he says:

“You’ve got to compete head on with these other epic works of fantasy and fiction, the Tolkiens and the ‘Star Wars’ and the ‘Star Treks’. People want a persistent alternate reality to invest themselves in and they want the detail that makes it rich and worth their time. They want to live somewhere else. Like Pandora.”

I agree with all that except the “like Pandora” part. Echoing what’s going on with the new Star Trek film, the LA Times adds: “Cameron says he hopes to pull in moviegoers who typically dislike sci-fi.”

“Be it with toy-shelf ventures, video game releases or the wildly ambitious online tie-ins, Cameron and company have approached “Avatar” as a candidate to join “Star Wars” and “Star Trek” as omni-media franchises that inspire pop-cultural tribal followings across decades.”

I don’t know about that one, but then I must admit I’ve never really been an Avatar fan. (I thought it was ok, but not all that exciting.) However, today sequels are so important to the film industry, and as Cameron said, people like investing themselves in alternate universes where they don’t have to worry about Lindsay Lohan, Lady Gaga, and the sillyness of what the media has decided is important in our universe. It makes sense that Hollywood would begin to come out with fantasy and sci fi serials which give the filmmakers the screen time to create a rich new universe for people to escape to. Rome wasn’t built in a day, and neither were the Star Trek and Star Wars empires. It takes a serial to fully flesh out those kind of universes.

The article also talks about an Avatar book and makes an interesting statement about the Star Trek novels: “Think about all the ‘Star Trek’ novels and how they contradicted each other for a few years and it made it tricky to be a Trekkie for a while.” You know it is interesting to see the different roads Star Wars and Star Trek took when it comes to books. Star Wars likes to have all its books make sense with one another, whereas Star Trek books are basically glorified fanfics.

We’ll see what becomes of Avatar.

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4 Comments to LA Times Talks With Cameron

  1. Samantha says:

    August 26th, 2010 at 2:00 pm

    Avatar will have it’s work cut out for it if it wants to be the next Star Trek or Lord of the Rings!

  2. J.W. Braun says:

    August 26th, 2010 at 6:00 pm


  3. Lt says:

    August 27th, 2010 at 6:30 am

    Cameron is also in the news for slamming BP, saying they’re raping out planet for profit!

  4. Jason says:

    August 28th, 2010 at 6:46 am

    Avatar is an okay film but it’s no Star Trek.

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